#AlexisLoves – Adidas Originals X The Farm Company
Everyone knows I love Adidas (I even designed my own Adidas kicks!) – so when I heard that they were collaborating with The Farm Company, I could hardly contain myself!!! Last week, I popped along to the launch event with mega-babe Melody Maker and got a sneak peek at all the uh-mazing styles that are soon to be released! Waaahhhhhh!!!!!!!!!!
I really loved the style of this collection and the use of colour! Think tropical prints meets sports luxe: It’s a style double-whammy everybody!!!
Just look at those prints! LOOK AT THEM!!!! Can I have the entire collection please? I definitely know what I’ll be wearing on holiday this year!! Yes, I’m actually considering booking a holiday purely to wear this collection – LOLZ! Who can blame me, right?!
The collab takes iconic styles from the Adidas capsule collection combined with the explosion of colour and prints from Brazils’ The Farm Company – mixing all together to create a cocktail of sports wear and street style. They have even teamed up with illustrator Rosanna Webster to bring the pieces to life through photography and film. She said:
“I absolutely loved working on this collab project with adidas Originals and The Farm Company – the collection is really beautiful so it was great to play with and animate. The film reimagines the vibrant prints, bringing the energy and pulse of Brazil to the city.”
The launch night was AMAZING and the barman hooked us up with some fiery cocktails – oooooooooohhhhh!
I chose to wear all white to the event go with the classic Adidas triple stripe! YES!! I also got a special prezzie from the event (eeeeekkkkkkkk!!!) Stay tuned to see what’s inside…..